The Aesthetics of Productivity: An Acoustic Ecology, Pt.1

16.12.2013

File 001

1.Bloomsbury

13:34

6min 21sec

Work is a central component of the design of coffee shops. From physical layout to marketing, the coffee shop is a purpose-built node of labour. The general atmosphere of productivity stimulates a feeling of purpose in the abstract and the rhythmic working of the espresso machine seduces the creative industries freelancer with a chrome-plated image of light industrial manual labour. In terms of the ecology of work, there are 4 essential elements: the espresso machine, the wireless internet hub, the mains voltage sockets, and the toilets. Many shops have to balance the need for salesĀ againstĀ the utility of their space, and in order to keep customers circulating, only one of the latter three elements need be removed.